
Picture: TheBeefsite
A high-profile new campaign aimed at inspiring people about the role of lean red meat in a healthy diet was launched earlier this week (3 December) by Great Britain’s three red meat organisations.
The campaign from the joint-funded programme by the Agriculture and Horticulture Development Board (AHDB), Hybu Cig Cymru (HCC) – Meat Promotion Wales and Quality Meat Scotland (QMS), has launched across England, Wales and Scotland.
UK – A high-profile new campaign aimed at inspiring people about the role of lean red meat in a healthy diet was launched earlier this week (3 December) by Great Britains three red meat organisations. The campaign from the joint-funded programme by the Agriculture and Horticulture Development Board (AHDB), Hybu Cig Cymru (HCC) Meat Promotion Wales and Quality Meat Scotland (QMS), has launched across England, Wales and Scotland.